Search Engine Optimisation (SEO) is a key part of any digital marketing campaign and needs the right expertise to make it happen. Mobile searches have become more common than ever; which is why it is imperative that you ensure the compatibility of the different pages on your website with mobiles …

Online advertising is the fastest-growing medium with annual growth rates exceeding 20 percent. At the same time, reinforcing previous aspects of an image enables the company to retain loyal patrons and those who are comfortable with the original version. Check your indexed pages (using a site: search) & crawl your site …

Every website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn't matter if your goal is more sales, more Facebook likes or more newsletter subscribers. Most content marketers are great a clogging up our Twitter feeds and inboxes, but it takes a special …

Keep the page layout consistent throughout the site. Private brands have experienced a rollercoaster ride in terms of popularity and sales. Old SEO practices meant a huge emphasis on keywords. Would an inexpensive traditional rocking horse do the trick? Our preferences may be different. You may like food created usinjg …

In my experience, poorly optimised images are one of the biggest factors behind a slow page speed. It is about helping your customers find out your business from among thousand other companies. A brand's position can be altered if market conditions change over time or a brand's target market shrinks …