Which Search Engines use branded links to determine indexing?

There are as many ways to build links as there are types of website. Thanks to Google's crack-down on creating spam links, many old tactics no longer work. Now much of link-building is good old-fashioned marketing - promotion and PR. It doesn't matter how many searches a keyword has in a …

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Let's follow html best practise

SEO yields tangible, measurable KPIs. SEOs have tried many ways to sneak in links. One of the more creative ways was to embed a link into an infographic. When people would copy the infographic because they liked it, they were also copying links. Widgets were also used this way. No …

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Myths and misconceptions about link bait

Far too many people who have joined programs encounter situations in which they are bombarded with extraneous messages. Too many backlinks from many unreliable domains can hinder the authoritative signals of your domain. Reciprocal linking; again, it's against Google's guidelines to excessively link your site with others that then link …

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